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TechnographUniversity retains Chief logo rights
Licensees must book last orders in April
By Jonathan Wroble
Posted: 4/2/07 Section: News
- < prev Page 2 of 2
But that is not the anticipated result. The University expects Chief merchandise to sell fairly quickly, especially products that arrive before June 15, Kaufmann said.
The University also expects a rise in unauthorized use of the Chief logo. Some counterfeit goods have already been caught on Web sites like eBay.com and CafePress.com.
"Since the Board's decision (to retire the Chief), there has been more (unauthorized use of the logo)," Kaufmann said. "(It's) mainly people trading a small number of shirts for online sale."
Kaufmann estimates that the University shuts down six to eight Web sites in a typical year. Within the last few months, it has shut down two to three sites because of counterfeit logos.
To shut down future sites, the University will use the same policy that has been in place for more than twenty years, which involves sending cease and desist letters to unauthorized manufacturers and vendors. In light of the logo decision, Kaufmann expects a "ramped-up effort of what already occurs."
"We're already looking for merchandise that isn't licensed," he said. "We just ask that we know what's out there."
The University also expects a rise in unauthorized use of the Chief logo. Some counterfeit goods have already been caught on Web sites like eBay.com and CafePress.com.
"Since the Board's decision (to retire the Chief), there has been more (unauthorized use of the logo)," Kaufmann said. "(It's) mainly people trading a small number of shirts for online sale."
Kaufmann estimates that the University shuts down six to eight Web sites in a typical year. Within the last few months, it has shut down two to three sites because of counterfeit logos.
To shut down future sites, the University will use the same policy that has been in place for more than twenty years, which involves sending cease and desist letters to unauthorized manufacturers and vendors. In light of the logo decision, Kaufmann expects a "ramped-up effort of what already occurs."
"We're already looking for merchandise that isn't licensed," he said. "We just ask that we know what's out there."
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Viewing Comments 1 - 5 of 8
John
posted 4/02/07 @ 3:21 AM CST
Just want to thank the administration for moving along with this process. This is an important move that is bound to have a lasting impact. This community is more than ready to move onward into a new era. (Continued…)
upbeatdad
RegularGuy
posted 4/02/07 @ 10:45 PM CST
It also points out the ultra-hypocrisy of the whole process. The Board says 'Off With The Chief', but adds, 'make sure we always get our cut of the merchandising rights. (Continued…)
Time For Change
posted 4/03/07 @ 8:18 AM CST
It it move on - look at the history of other colleges that have changed their symbol and or mascot from that of a Native American Image. It will happen just as it has happened to Eastern Michigan, Miami of Ohio and more. (Continued…)
Old Illini
posted 4/03/07 @ 11:42 AM CST
Syracuse University, eh? Gee, that's where former Chancellor Cantor scuttled off to after she "helped" the radicals and the political correctness crowd seize the Administration Building in their anti-Chief Illiniwek protest by refusing to call in the police and have the little Brownshirt wannabes arrested. (Continued…)
Old Illini
posted 4/05/07 @ 12:21 PM CST
Randall Norris says:
"Obviously the reader has never heard of non-violent protest and the constitutionally guaranteed right to assemble. They could have burned the building down. (Continued…)
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